PUBLIC RELATIONS ACADEMY™

PUBLIC RELATIONS ACADEMY™

Join the Public Relations Academy™ to increase your website traffic, sell more products, attract advertisers, or build a massive online following that attracts brand partnership opportunities and media attention using the power of influence and publicity.

PUBLIC RELATIONS ACADEMY™

What are you waiting for? Get on the list!

Access new training every month to guide your public relations strategy.

DEVELOP YOUR PUBLICITY PLAN FOR THE YEAR AHEAD!

DEVELOP YOUR PUBLICITY PLAN FOR THE YEAR AHEAD!

DEVELOP YOUR PUBLICITY PLAN FOR THE YEAR AHEAD!
  • You can have the greatest product or service in the world, but if no one knows about it, your business won’t last long.
  • You need a long-term relationship building strategy with press, media contacts, and influencers. 
  • Learn how to correctly contact journalists and influencers in your niche to get publicity for your business. 
  • Learn how to compile a database of media contacts related to your area of expertise, attract publicity with your unique hook, and write a press release to send to your new media contacts.

You need a strategic plan, or nothing will get done. You won’t have consistency, and without that, you won’t have a profitable business or career either. You’re a gem in your industry, but you need to start planning better. Not only do your potential clients deserve consistency, but you deserve a rock-solid reputation and a strong business built on connecting with your audience. 

WHAT YOU WILL LEARN

  • You will know exactly where you are, how far you’ve come and what direction you need to go. Once you have mapped out your public relations plan, you will calculate how far you need to journey each day to reach your media pitching goals.
  • Next, it’s time to lay out your promotions and marketing efforts, quickly and effectively. You will learn how to establish yourself as an expert and give yourself an edge. Build your personal brand to make a name for yourself in the industry.
  • Being an influencer means communicating. You can't influence the decisions of others by being silent or hiding behind your computer. This means creating content that identifies you as an industry authority and expert. Learn how to deliver consistent content to your subscribers and create the know-like-trust-factor they need to invest in a relationship with you. 
  • Create a stress-free publishing and promotional schedule, while never freaking out over what to do next.

ACADEMY

Imagine if you could start hitting the publish button on your blog. Imagine if you knew what emails to send and when. Imagine if you had the perfect plan in place for each month.

I WANT IN

THE PUBLIC RELATIONS ACADEMY™

1

Publicity Planning

Develop a purposeful marketing plan, online and off. Be organized and specific as to how you are delivering content to your niche, and stick to your marketing schedule. 

We help you ensure that each product or service offering makes a powerful promise and delivers maximum value to your audience.

2

Marketing Promotions

Know which promotional vehicles will work for you (and which ones to avoid) so you can easily create your amazing business year. 

Learn why a narrow focus is the key to media attention and how to use language and other tools to ruthlessly narrow your audience.

 

 

 

3

Content and Social Media

Learn how to to spend your time where it is best served on social media. You absolutely must have a social media marketing plan to be influential, particularly when it comes to content. 

Testimonial

Fostering a community of collaboration versus competition is so important and often overlooked in our industry. Shared insights and mentorship that drives cumulative success will always have the highest return. 

- Christine Faulhaber, President & CEO, Faulhaber Communications
ARE YOU STRESSING OVER EVERY LITTLE TO-DO AND HOW-TO?

ARE YOU STRESSING OVER EVERY LITTLE TO-DO AND HOW-TO?

ARE YOU STRESSING OVER EVERY LITTLE TO-DO AND HOW-TO?
  • How can I get more support with a public relations plan that works for my career, my clients and my own business?
  • How can I promote my offers, but more importantly when should I promote them (and how can I pitch the media effectively)?
  • How can I get the media to feature my brand (and actually respond to my requests)?
  • How can I drum up the consistency needed to deliver valuable content to my audience again and again?
  • How in the world can I fit all of this into one month, two months, three months… the entire year?
  • How can I make this year my most profitable year yet?

Testimonial

Supporting one another in our endeavours is key to our individual and collective success. The support that we receive from our networks and communities can determine how far we push ourselves to bring our ideas to fruition, so we need to ensure we’re sharing our experiences, our wisdom, and offering encouragement at every opportunity. 

- Olivia Lovenmark, Marketing Director at Finhaven

THE PUBLIC RELATIONS ACADEMY™ IS PERFECT FOR YOU IF...

THE PUBLIC RELATIONS ACADEMY™ IS PERFECT FOR YOU IF...
  • You want to create a top-notch promotion plan to set your marketing systems in motion. 

  • You need accountability and you want to learn from your fellow creative services professionals. 

  • You want to keep on top of digital trends and learn how to build a successful business or career. 

  • You want to fix the leaks in your current marketing plan (without tearing your business down to the foundation and starting over—no one has time for that!) 

  • You are ready to strategize wisely and you need a proven system that works to get you seen, get you customers, and get you paid.

GET ON THE LIST

OPENING September 17th

The Public Relations Academy™

The Public Relations Academy™ will teach YOU how to launch a brand into the marketplace using the power of influence and publicity. As a member you will receive access to our public relations tips, videos, templates, event replays and masterclasses. Opens September 17, 2020. 

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GET ON THE WAITLIST

Testimonial

What is most important for women in any industry is to be bold, be provocative in your thinking, take risks and surround yourself with people that believe in your vision. Success in my mind is where preparation and opportunity meet.

- Chitra Anand, Doctoral Researcher and Professor
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